Forced-choice questions more accurate than ‘select all that apply’
'Select all that apply' questions are quick a quick and [...]Read more
Category: Response scales
Paraphrasing can distort your findings
A tiny change in wording can change survey findings . [...]Read more
“Average” is not a rating scale mid-point
A student's "average" level of satisfaction with their teachers could [...]Read more
Survey suppliers: Don’t do me a bamboozle
You’ve hired a survey supplier, but something doesn’t look right [...]Read more