Survey Leaders
As survey science and survey analytics leaders, the Survey Science Institute consultants have the deep methodological know how and rich experience to find innovative solutions that address our clients’ unique and tricky challenges. We have been at the forefront of:
- Scientific testing of survey question response scales
- A/B testing
- Maximizing response rates
- Using statistical psychographic segmentation to identify and profile key target audience
- Development and testing of DEI questions
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Expertise
- Complex sampling
- Response scales selection
- Hard-to-measure concepts and attitudes
- Hard-to-reach target populations
- DEI metrics
- Applied data analytics and statistics
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- Compelling storytelling
- Translation of complex statistics into easy-to-understand reports
- Powerful, realistic recommendations
- Forensic analysis of completed surveys
- Great customer service